Goget bakery

Goget Bakery is not just a bakery—it’s a recharge station for a new day, a refuge for weary spirits, and a place for those who feel that procrastination constantly holding them back.

Timeline: Mar.2025 - Apr.2025 
Logo design, brand strategy, brand identity,
illustration, packaging design, apparel.

We often tell ourselves, “I’ll do this later,” pushing tasks to tomorrow, to the end of the month, or perhaps never completing them at all. That’s procrastination. While it’s not inherently bad, it doesn’t positively impact the lives of young people. Goget doesn’t see this as laziness or incompetence but rather as a pause—a moment to rest and wait for the right time to start.

With this in mind, Goget was created with a simple message: No more delay.

And that’s where the name Goget comes from. We bring motivation and encouraging young people to take action and achieve the results they desire.

Goget offers encouragement, eases pressure, and builds confidence for a new day. Energy, positivity, creativity, approachability, and fun are what Goget brings to the table.

Problems

Goget offer three product lines:
☀︎ Quick start, such sas nuts, seeds, and fruits.
☀︎ No delay: single breads and small cakes.
☀︎ Fuel pastries: serve as reward for motivation in a day. In this fuel pastries, Goget offers subscribtion for everyone. Once per week, they will recieve one box of mix pastries, which calls: power up kit and dream big.

Logos-sketch

Logos

Colors

Characters-sketch

Photo credit
Ji Syuan Li, Tom Paulini, Kilyan Sockalingum and Austin Ban/unsplash.com
Mockups: mockupcloud.com

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